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Introducing GenAI Contextual Segments for YouTube advertising

Pixability
Pixability

Make a Measurable DEI Impact Through YouTube Ads

April 26, 2024
Theresa IMI Welcome
Theresa Go VP, Platform Partnerships and Head of the Inclusive Media Initiative Pixability
Will Thomas Headshot (1) (1)
Will Thomas SVP, Brand Partnerships Culture Genesis
Chelsea Jenkins
Chelsea Jenkins Senior Director, Cultural & Inclusive Marketing Kellanova
GB
Gordon Bach SVP, Culturally Inclusive Media Starcom

Brands and agencies are seeking ways to support diverse communities through their ad spending on YouTube. But accomplishing this has been challenging because campaigns can touch thousands of creator channels, with no real way to understand the diverse communities they represent. Discover how leading brands are addressing some of the DEI challenges on YouTube, and building successful impact strategies that are measurable.