Meet the Pixers is our blog series where we introduce you to the talented folks who make our company a success. Today, we’re featuring Jay Henry, our Director of Engineering. Tell us a little bit about your background: In 1984 my family purchased a new Apple IIc computer and after much pleading my parents boughtRead more “Meet the Pixers – Jay Henry”
Author Archives: Courtney Colonna
Is YouTube Missing from Your CTV Strategy? Here’s Why You Should Have FOMO
What is YouTube CTV and how is it different from YouTube TV? What exactly is YouTube CTV? YouTube CTV is a version of YouTube optimized for TVs and other large screens. It can be accessed through smart TVs, streaming devices like Apple TV and Roku, and even gaming consoles. Once connected, viewers can browse andRead more “Is YouTube Missing from Your CTV Strategy? Here’s Why You Should Have FOMO”
Meet the Pixers – Stephen Miranda
Meet the Pixers is our blog series where we introduce you to the talented folks who make our company a success. Today, we’re featuring Stephen Miranda, our Campaign Manager in Ad Operations. Tell us a little bit about your background: I was born and raised in beautiful San Diego, California and have been living hereRead more “Meet the Pixers – Stephen Miranda”
Reach & Frequency Across YouTube and CTV: How Pixability Helps Minimize Waste and Drive Incremental Reach
The pendulum is swinging away from Linear TV, as Pixability’s proprietary research shows that 75% of US consumers will not subscribe to a cable subscription in the next few years. As a result, this shifting consumer behavior is also causing advertisers to rethink their Linear TV ad investments. In fact, Linear TV ad spending fellRead more “Reach & Frequency Across YouTube and CTV: How Pixability Helps Minimize Waste and Drive Incremental Reach”
Leveraging ChatGPT to Find Suitable Content at Scale
Since its November release, there has been a ton of buzz about ChatGPT. There are some who say that it will change the world and many who think it is certainly going to change a variety of businesses by automating many jobs. At Pixability, we leverage this AI to help us solve complex problems onRead more “Leveraging ChatGPT to Find Suitable Content at Scale”
Meet the Pixers – Kaarli Thomadsen
Meet the Pixers is our blog series where we introduce you to the talented folks who make our company a success. Today, we’re featuring Kaarli Thomadsen, our Sales Director, Midwest. Tell us a little bit about your background: Upon completion of my master’s degree, I thought I could get a job at Boston Consulting Group….Read more “Meet the Pixers – Kaarli Thomadsen”
Meet the Pixers – Chelsea Trim
Meet the Pixers is our blog series where we introduce you to the talented folks who make our company a success. Today, we’re featuring Chelsea Trim, our Data Artist. Tell us a little bit about your background: After finishing college in Boston I began my career in hospitality marketing and picked up an interest inRead more “Meet the Pixers – Chelsea Trim”
4 Tips to Help Financial Services Advertisers Maximize their YouTube Investments
Let’s face it, just like managing our own personal finances, managing an advertising budget is challenging. But, the good news is that many consumers turn to YouTube for tips and tricks on personal finance, also making YouTube an excellent investment for Financial Services advertisers. Here is a quick look at the Financial Services space onRead more “4 Tips to Help Financial Services Advertisers Maximize their YouTube Investments”
3 Tips to Make Your Brand Pop on YouTube
YouTube is a go-to platform for brands to connect with consumers. Leveraged along each step of the consumer journey, it is the most popular resource for product discovery, reviews, and researching “how to” videos post-purchase. To fully take advantage of YouTube’s power, brands need to actively maintain their YouTube channels and avoid letting it becomeRead more “3 Tips to Make Your Brand Pop on YouTube”
Meet the Pixers – Landon Kolsky
Meet the Pixers is our blog series where we introduce you to the talented folks who make our company a success. Today, we’re featuring Landon Kolsky, our Talent Acquisition Specialist. Tell us a little bit about your background: After a long acclaimed history as a TV Game Show host for his University, I retired fromRead more “Meet the Pixers – Landon Kolsky”
