PixabilityONE is a YouTube and CTV video advertising software platform that is used to drive better suitability and performance for campaigns managed by Pixability, or those managed by agencies and brands themselves that leverage the platform’s self-serve brand suitable inventory.
Chicken of the Sea Campaign With Jessica Simpson Becomes One of the Most Talked About Campaigns of 2024
“We knew that YouTube would be a key component of the success of this launch, reaching consumers beyond the social-sphere, and attribute that to the great teamwork between the team at Chicken of the Sea, our agency partners, and Pixability.” – Amy DeMallie, Media Director | Ignited
First, Pixability uses GenAI to build the optimum brand suitable, contextually targeted inventory pool for the campaign.
Then, proprietary insights are used to build the best combination of behavioral and contextual targeting for the audience.
From here, our PixabilityONE platform can automate target segmentation and most importantly optimization – optimizing 10X what you can achieve on the native platforms.
And optimizes 37,000 times every day – maximizing results and maintaining error free pacing.
AUTOMATIC OPTIMIZATIONS A DAY
Campaigns powered by Pixability can show a 45% increase in suitability and performance, driving a huge decrease in wasted impressions and huge increase in efficiency.
