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Introducing GenAI Contextual Segments for YouTube advertising

4 Tips to Help Food & Beverage Advertisers Take a Bite Out of YouTube 

We’ve all been there. You see an eye-catching, mouth-watering food video and immediately think, “I have to have it.” Even if you just finished up a meal.  The power of video makes YouTube an undeniable resource for driving interest in food and beverage products, especially for those brands you’d find in a store. 90% ofRead more “4 Tips to Help Food & Beverage Advertisers Take a Bite Out of YouTube “

Agency Execs Talk YouTube, CTV & Other Hot Topics at the NYC Digital Marketing Masterclass

Last week, we attended a Digital Marketing Masterclass event and met with 30 advertising agency executives to talk through challenges and strategies going into 2020. We’ve spoken highly of Masterclassing’s event series before — it’s not your average tradeshow or conference event where you may get a thousand attendees walking by your booth, but onlyRead more “Agency Execs Talk YouTube, CTV & Other Hot Topics at the NYC Digital Marketing Masterclass”