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Introducing GenAI Contextual Segments for YouTube advertising

Here’s How Audiences Are Tuning In For Sports Content On YouTube

Clocking in at more than 1T views, the sports category is one of the largest on YouTube. That means sports on the platform is attracting nearly a Super Bowl-sized audience every single day, with more than 70M views daily. And with the Winter Olympics and Super Bowl right around the corner, sports content on YouTubeRead more “Here’s How Audiences Are Tuning In For Sports Content On YouTube”

NCAA March Madness 2015 Extends Past The Court Onto YouTube

NCAA March Madness is here, and this year the fervor surrounding the months-long tournament has expanded beyond traditional TV coverage to YouTube. We used our v3 software to analyze audience views and engagement around March Madness this year on YouTube. So far, video content around the college basketball tournament series has attracted over 22 million views.Read more “NCAA March Madness 2015 Extends Past The Court Onto YouTube”