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Introducing GenAI Contextual Segments for YouTube advertising

Webinar Recap: How to Optimize Audiences to Drive ROI on YouTube and CTV

Last week I had the pleasure of joining TV data expert Moe Chughtai of MIQ, and industry legend Rob Norman on an AdWeek webinar discussing the challenge of driving outcomes on YouTube and CTV. We unpacked some of the following issues: The impact of recent drastic changes in video consumption How to effectively build newRead more “Webinar Recap: How to Optimize Audiences to Drive ROI on YouTube and CTV”

CES 2015: Innovative Technology Pairs Well With Solid YouTube Strategy

CES 2015 is currently in full swing in Las Vegas, bringing out some of the most innovative (and occasionally bizarre) consumer electronics seen yet. From smart yoga mats and belts to futuristic cars, robots, and drones, brands are pushing the envelope when it comes to defying design conventions. And this year, the Pixability team hasRead more “CES 2015: Innovative Technology Pairs Well With Solid YouTube Strategy”