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Introducing GenAI Contextual Segments for YouTube advertising

Digiday Names Pixability Best Buy-Side Programmatic Platform of 2021

Pixability was recently named the Best Buy-Side Programmatic platform at the 2021 Digiday Technology Awards. The award was given specifically for driving a measurable impact on Connected TV platforms for our client, Saucony. Connected TV platforms are attracting audiences and ad dollars, but the space is complex and evolving — creating challenges for marketers thatRead more “Digiday Names Pixability Best Buy-Side Programmatic Platform of 2021”

Three Big Takeaways for 2020 from BIMA’s State of the State

One of the things I love about being in the advertising industry is that you’re surrounded by people who are constantly thinking about how changes in the world will affect the way brands try to connect with people. This was the focus of the State of the State event last week in Boston, presented byRead more “Three Big Takeaways for 2020 from BIMA’s State of the State”

Tackling Transparency, Talent, Ad Fraud, and Viewability in the Age of Programmatic Advertising

On November 17th, the industry’s most prominent brands, agencies, and publishers gathered in Bonita Springs, Florida for the 2014 Future of Programmatic Summit, hosted by Digiday. Amidst the stratospheric rise of programmatic online media buys, somehow the key issues of transparency, ad fraud, and viewability have deftly managed to slip through the cracks—until now. Digiday’sRead more “Tackling Transparency, Talent, Ad Fraud, and Viewability in the Age of Programmatic Advertising”