live video Archives | Pixability

Introducing GenAI Contextual Segments for YouTube advertising

As social video races to feature parity, what’s an advertiser to do?

March 10, 2017Thought Leadershipadtech, byline, chris bennett, digital video advertising, digital video strategy, emea, Facebook, feature parity, instagram, instagram stories, live video, livestreaming, mediatel, periscope, snapchat, social video advertising, technology, twitter, video marketing, vine, YouTube

This column originally appeared on Mediatel. 2016 was no doubt the year of social video; but as more and more viewers turned to YouTube, Facebook, Instagram and Twitter to consume video, these platforms increasingly began to resemble one another. Historically, social platforms have taken bold steps to attract audiences and ad revenue. YouTube built aRead more “As social video races to feature parity, what’s an advertiser to do?”

Snapchat

VidCon 2016: Fans, Creators, Brands Connect

June 24, 2016Industry Newsconnecting with audiences with youtube, creator hub, digital video community, driving business with youtube, engagements, finding brand success on youtube, live video, livestreaming, taco bell, Top 100 brands, UM Worldwide, universal pictures, Vidcon, vidcon 2016, video advertising, youtube creators, youtube performance, youtube red, youtube stars, YouTube strategy, youtube success

Last week at the Anaheim Convention Center, Pixability had a front row seat to screaming fans, YouTube stars, and the future of digital media. We were at VidCon, the top gathering for the online video community that brings fans, creators, and advertisers together. If you haven’t yet had the chance to attend, VidCon really solidifiesRead more “VidCon 2016: Fans, Creators, Brands Connect”