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Introducing GenAI Contextual Segments for YouTube advertising

Get Educated: Social Video Delivers Reach for Higher Ed

For higher education advertisers, there’s no better way to reach an engaged high school- and college-aged audience than on YouTube, Facebook, Instagram, and Twitter. According to eMarketer, 85% of 13-24 year-olds choose to watch video on YouTube, far ahead of cable or satellite TV, while 53% watch video on Facebook, and 37% watch on Instagram.Read more “Get Educated: Social Video Delivers Reach for Higher Ed”