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Introducing GenAI Contextual Segments for YouTube advertising

The Latest Social Video News: YouTube TV App, Snapchat Audience Targeting Tools, and More

Social video platforms are always innovating, adding (or borrowing) features to outmaneuver their rival platforms. After all, the hustle for audience eyeballs — and ad dollars — is only getting more intense. Here are the key updates from the video platforms that you need to know about: YouTube Watch out, cable: YouTube is coming forRead more “The Latest Social Video News: YouTube TV App, Snapchat Audience Targeting Tools, and More”

Unwrapping the food and beverage space across social video platforms

Audiences are craving food and beverage content across social video platforms — the space has generated more than 465B views on YouTube alone, and grew 60% year-over-year in 2016… and it’s still growing. Audiences are tuning in to find recipes and tutorials, compare products, and connect with fellow food lovers — and they’re traveling fromRead more “Unwrapping the food and beverage space across social video platforms”