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Introducing GenAI Contextual Segments for YouTube advertising

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Pixability

Tag Archives: video advertising

Breaking the Internet: Women dominated the 2024 Grammys AND the YouTube space to follow

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The 2024 Grammy Awards were indeed a night to remember for women across the world, as AP reported that every televised competitive award went to at least one woman. SZA had the most grammy nominations (12) while Phoebe Bridgers took home the most awards (4) during the show.  “Can we acknowledge for a second howRead more “Breaking the Internet: Women dominated the 2024 Grammys AND the YouTube space to follow”

5 next-level ways YouTube is changing Super Bowl LVIII

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And it’s not just about Taylor Swift coverage… The Super Bowl is already the most-watched television program in the US each year, but this year’s big game is anticipated to be even bigger. This is largely due to the ongoing, unexpected crossover with the stronger-than-ever romance between Kansas City Chiefs Tight End Travis Kelce andRead more “5 next-level ways YouTube is changing Super Bowl LVIII”

Pixability Brings CTV Brand Suitability to the GroupM Premium Marketplace with new GroupM and IRIS.TV Partnership

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The pendulum is swinging away from Linear TV, as Pixability’s proprietary research shows that 75% of US consumers will not subscribe to a cable subscription in the next few years. And with US advertisers on track to spend more than $25 billion on CTV this year, it’s hard to deny that CTV is quickly becomingRead more “Pixability Brings CTV Brand Suitability to the GroupM Premium Marketplace with new GroupM and IRIS.TV Partnership”