YouTube is obviously a huge channel for marketers. It’s the #2 search engine in the world, second only to Google itself, and it averages over 1B daily views on mobile devices alone. Given this massive — and growing — audience that’s engaging with YouTube video content, how can marketers put their best foot forward to buildRead more “Building Your Brand’s YouTube Channel — Takeaways from our webinar with PUMA”
Tag Archives: video strategy
Announcing PixabilityONE: The industry’s first solution that unites video wherever it’s watched
Today is an exciting day for all of us at Pixability as we announce the immediate availability of PixabilityONE. We built PixabilityONE to solve the biggest challenges in the market around running video advertising campaigns on the top platforms of YouTube, Facebook, Instagram, Amazon, and other Connected TV platforms. These platforms will represent over 75%Read more “Announcing PixabilityONE: The industry’s first solution that unites video wherever it’s watched”
Video Ad Platform Update: New YouTube Bumper Machine, Deep Purchase Insights on Amazon
Digital video powerhouses are in a constant race to offer the most innovative solutions for marketers — but it can be difficult to keep up with the pace of change. To help marketers stay on top of the latest news, we’ve compiled the updates from major video platforms that marketers need to know: YouTube: NewRead more “Video Ad Platform Update: New YouTube Bumper Machine, Deep Purchase Insights on Amazon”
Unwrap The QSR Video Space With Pixability’s Latest Insights Report
Viewers are flocking to digital video channels for all things food and beverage, looking to view and share content around mouth watering recipes, food challenges, and more. Quick-service restaurant content is fast becoming a standout in the food and beverage space — opening up opportunities for brands to connect with consumers around their favorite foodsRead more “Unwrap The QSR Video Space With Pixability’s Latest Insights Report”
Four More Years: Pixability Included in BBJ’s Fast 50 List for the Fourth Year In A Row
For the fourth year in a row, the Boston Business Journal included Pixability in its list of the fastest-growing private companies in Massachusetts. The Fast 50 list showcases the innovative companies that are driving Boston’s reputation as a tech hub, and it’s an honor to be included again this year. We’re among the select fewRead more “Four More Years: Pixability Included in BBJ’s Fast 50 List for the Fourth Year In A Row”
Video Platform Update: Maximize Lift, Mobile Ad Creation Tool
Video platforms are always on the cutting edge of innovation, investing in new targeting strategies and tools to help marketers reach their audiences. Here at Pixability, we’ve got our ear to the ground to keep our customers in the know — and we’ve been the experts in video for 11 years today. Here’s the latestRead more “Video Platform Update: Maximize Lift, Mobile Ad Creation Tool”
Here’s what gamers are viewing across social video platforms
Gaming is a vast, diverse space across social video, attracting more than 1.5T views on YouTube alone. With so many creators, brands, and viewers influencing the conversation, the gaming space has developed its own unique set of content types. By understanding these content types — and which ones attract the most views and engagements —Read more “Here’s what gamers are viewing across social video platforms”
Put A Spell on Your YouTube Audience, and Make Them Yours
Storytelling is really the key to capturing your audience’s attention. Because telling a good story—no matter what the subject matter may be—casts a spell over your viewers by creating an emotional connection. I’ve seen a lot of content producers get distracted by production mumbo jumbo. Don’t make this mistake. Lose anything and everything that isn’t advancingRead more “Put A Spell on Your YouTube Audience, and Make Them Yours”