Skip to content

Introducing GenAI Contextual Segments for YouTube advertising

2024_IMI-Creator-Spotlight_121824-01-1

Inclusive Media Initiative Creator Q&A: Miss Ibarra

December 18, 2024

Share

Pixability’s Inclusive Media Initiative is our mission to support diverse creators and communities on YouTube.

YouTube has historically been a fabulous place to get gift ideas, general inspiration and DIY content. We had the pleasure of interviewing @MissIbarrasWorldArt, one of our fabulous Inclusive Media Initiative Creators who was formerly an elementary school teacher but who now teaches art to all ages on her YouTube Channel. She deploys a bilingual content strategy across her content both long and short form.


Theresa: How has your channel evolved since you began?

Miss Ibarra: I have better photography skills and I show my face more.

Theresa: Where do you find inspiration for your holiday videos? Are there specific traditions, family stories, or cultural elements that influence your ideas? 

Miss Ibarra: How to Renovate a Chateau,  Amber Scholl,  Homeworthy

Theresa: How do you approach planning holiday content in both English and Spanish?

Miss Ibarra: My videos are always in both languages.

Theresa: What unique challenges or benefits have you experienced while creating bilingual content?

Miss Ibarra: Sometimes the words in Spanish and vocabulary are different from country to country.

Theresa: Do you find a distinct difference between your audiences for the English language content and the Spanish language content? 

Miss Ibarra: The Spanish audience tends to enjoy more religious content.

Theresa: What feedback have you received from your audience about your bilingual holiday content?

Miss Ibarra: My highest-rated video was during Christmas about Rudolf the red-nosed reindeer and brought in 55 thousand views. 

Theresa: Are there any specific goals or projects you’re excited about for the holiday season?

Miss Ibarra: I am presently in Costa Rica to film and see how they celebrate here.

Theresa: Do you have any advice for up-and-coming bilingual creators?

Miss Ibarra: Never give up!  And show your face!  It creates a relationship with your audience.

To learn more about Pixability’s Inclusive Media Initiative, or to sign up, see below.