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Introducing GenAI Contextual Segments for YouTube advertising

How Innovation is Driving the Value of Content and Advertising in CTV

November 22, 2024
Jackie-Paulino
Jackie Paulino Chief Product Officer Pixability
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Michael Nagle GM of Streaming USA Today and USA Today Sports
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Damian Pelliccione CEO and Co-Founder Revry
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Nyma Quidwai VP, Client Services and Inventory Partnerships VIZIO Ads
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Christy Tanner Partner-in-Residence The Nunatak Group and former EVP, CBS Interactive (moderator)

Innovation is everywhere in the CTV and streaming market, creating better viewer experiences and more value for content providers. What does the near-term roadmap look like, where are resources being focused, what key challenges are being addressed, and most important, what does all of this mean the CTV market will look like in 2-3 years?