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Introducing GenAI Contextual Segments for YouTube advertising

Pixability
Pixability

Key YouTube Strategies for 2024: Insights From a New Study of Agency Leaders

November 22, 2024
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Matt Duffy CMO Pixability
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Tam Alesi CEO Mediaplus Group
jessica goon
Jessica Goon CMO Tate's Bake Shop

It’s been an exciting year in the streaming video advertising space, and YouTube has been the focus of many conversations. From brand suitability questions to YouTube’s status as a CTV platform and supporting diverse creators, there’s a lot to unpack. How are recent innovations at YouTube changing how ad agencies and brands use the platform to drive results?